Are you a golf club considering the introduction of a flexible membership scheme? If your golf management system includes a flexible membership module, this could be a viable option for you. You might also be a club that already offers a flexible membership program. Before embarking on the journey of managing your own flexible membership …

Retain your golf club members It’s no surprise that we would advocate for a points-based membership system as a means of retaining current members. In this article, we aim to explain how such a system can help retain your existing members. Furthermore, we try to alleviate the concern many golf clubs have about members shifting …

Dynamic pricing can be a powerful tool for golf course operators, but its implementation requires careful consideration. Balancing revenue optimization with customer satisfaction is crucial to the success of any dynamic pricing strategy. Dynamic pricing, also known as surge or demand pricing, is not new to the golf industry. However, it took a back seat …

Determining Revenue: Membership or Green Fees? Should your golf club focus on attracting more members or increasing casual green fee visitors? Does your club prefer contracted memberships or rely on ‘pay & play’ customers, whose participation is often influenced by unpredictable weather conditions? Many golf clubs across the UK prefer the steady income from contracted …