Darren Redwood

5 missed opportunities for your golf club not having a Flexible Membership category 

Flexible membership golfers sitting around a table

Should golf clubs have a Flexible or Points-based membership category?    This is a question golf clubs have asked themselves for a few years now. At PlayMoreGolf, we know the benefits of golf clubs having a flexible membership:   We estimate in England alone, only 18% of golf clubs offer a flexible membership category. That is very

Golf Membership Revenue vs Ad Hoc Green Fee Revenue? 

Golf members watching green fee golfers in the rain

Will your golf club generate more revenue through membership or green fees? Should I try to take on more members or casual green fee visitors?  Are you a club that prefers to have contracted members? Or do you prefer that your customers ‘pay & play’ which is ever more dependent on unreliable weather conditions?  It

Demand led price increases are great for our golf club 

Price led blog post. PlayMoreGolf

How to structure your points-based membership to run alongside your green fee price strategy.  Given the unprecedented demand experienced by golf clubs in the post COVID pandemic era, participation levels are at an all-time high. This inevitably leads to golf clubs reviewing their pricing strategies and increasing their green fees rates to drive better yield. 

How to attract more members to your golf club? 

Attract flexible members to your golf club.

Your Golf Club’s Membership Strategy  Are you a Golf Club General Manager, Owner, Committee Member, or Director considering your membership strategy? You may be asking yourself what alternative membership models are available to help your golf club attract more golfers.   There are several options that you could consider which work alongside your current membership categories. 

Effective Strategies for Increasing Membership Numbers at your Golf Club

increasing membership numbers with golf manager looking at a graph

Can my golf club grow its membership numbers?  Talking about boosting your golf club membership is not something that many golf clubs have had to think about these past 24 months. It would be fair to say that recruitment of new members and retention of existing members has been strong. We have seen the emergence of membership

How Does a Contra-Deal Work with PlayMoreGolf?

Two golf club managers agreeing a contra deal for PlayMoreGolf

Can my club join the PlayMoreGolf Network and not pay an annual fee?  The short answer to this question is no. However, we do have several different solutions, including contra, for you to pay your annual fee. This includes an option to allow PlayMoreGolf to cover the annual fee from the income we generate for

What benefits can a golfer gain from a flexible points-based membership? 

Benefits flexible members can receive from membership with PlayMoreGolf

Is a flexible membership right for golfers?  This is not necessarily a question many golf clubs have had to ask themselves recently given the unprecedented boom. Although, we know from industry experts that the number of golfers joining golf club has reduced. So, as golf clubs start their planning for 2024 it is an important

Protected: Girton Golf Club joins PlayMoreGolf Network

Girton joins PlayMoreGolf flexible membership network

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Structuring a Flexible Membership Effectively

Golf club managers discussing flexible points-based membership

What Flexible Membership is Best for your Golf Club  This white paper explores the importance of structuring a flexible membership model for golf clubs and its impact on renewal rates. It addresses key issues related to tee time availability within the tee sheet, exclusion of times, pricing strategies. Plus, we look at the use of

Will introducing Flexible Membership at my golf club cause all my full members to downgrade?

Full member downgrade? Flexible membership | Playmoregolf

Why a Flexible Membership is perfect for your golf club When we discuss the PlayMoreGolf opportunity with golf clubs, many ask the same question. Will having a flexible golf membership category mean all my full members are going to ‘downgrade’? The short answer is no, and here is why: The traditional membership model is only