For several years now, golf clubs have grappled with the question: should they introduce a flexible or points-based membership category? At PlayMoreGolf, we understand the many advantages flexible memberships offer to golf clubs: In England alone, we estimate that only 18% of golf clubs currently offer a flexible membership option. That’s a surprisingly low figure …

Does Offering Discounted Membership Work for Golf Clubs? In the competitive world of golf club memberships, offering discounts is a common strategy to attract new members and bolster numbers. However, while the appeal of lower costs can drive interest, there are several factors to weigh before deciding if this approach is right for your club. …

Alternative Membership Revenue Streams in Your Budget As the budgeting season approaches, golf clubs are beginning to review their membership categories and assess associated revenue streams. General Managers and Club Secretaries are exploring potential changes and new revenue opportunities to incorporate into their budgets. A great starting point is to understand your members’ playing habits …

Unlocking Golf Club Success Through Strategic Marketing  In the competitive landscape, effective marketing is crucial for golf clubs seeking to thrive and attract local golfers. One solution that has gained significant attention and proven success is our Flexible Membership category. With a dedicated team of marketers focused on promoting your golf club to local golfers, …