A welcome injection of membership revenue

A golf club manager thinking about what to do with their additional membership revenue

How a flexible membership category can give your golf club an injection of revenue Over the past few years, golf clubs have witnessed a shift in membership trends, moving towards flexible options that cater to the diverse needs of today’s golfing community. This innovative approach not only broadens the appeal of our beloved sport but

Should Your Golf Club Offer Membership Deals on Black Friday? 

Golf club general manager looking at black friday membership offers

Black Friday for Golf Clubs? When it comes to attracting new members, golf clubs often rely on traditional methods, and in some cases, hoping people join! Word of mouth, reputation, and seasonal promotions and some ways to generate and encourage more members. But what if your club tapped into the wider retail culture and offered

Communication to improve your golf membership renewal period

Golf club manager writing their membership renewal letters

How often should you communicate with your members ahead of their membership renewal at your golf club? As the membership renewal season approaches at golf clubs, one of the most crucial aspects of retaining members is effective communication. A well-planned, strategic communication approach can significantly increase the likelihood of members renewing their memberships, ensuring the

Is Your Golf Membership Season Over in the Winter? Not Necessarily! 

General manager planning their winter golf membership

As winter approaches, many golf clubs may wonder if it’s time to wind down their membership drive and hunker down in the warmth of the clubhouse. The days are shorter, the weather colder, and golfers tend to play less. But is your membership season truly over just because the temperature drops?  The answer is a

Implications of Increased Employment Costs on Golf Club Management in Light of the UK Budget 2024 

What does the new UK budget mean for your golf club

Strategies for Effective Cash Management and Outsourcing to PlayMoreGolf saving on average over £25,000 annually.  The UK’s recent Budget 2024 has introduced several changes that will significantly impact various sectors, including golf clubs. One of the most notable changes is the increase in employment costs, which poses challenges for golf club managers and directors. This